Watch it again: Carbon Neutral* – Can legislation put an end to greenwashing?
Representatives from the European Commission, the UN high-level group on net-zero, independent experts. the private sector, and civil society, will exchange on current and upcoming initiatives aiming to ensure that ‘green claims’ are clear, specific, and reliable.

If a banana shipped from the other side of the world was labelled carbon neutral, would you believe it? Data suggests that you probably shouldn’t. Of the net-zero pledges of 25 companies evaluated in the 2021 Corporate Climate Responsibility Monitor report, only one was deemed as having ‘reasonable integrity’. Similarly, a recent ECOS report suggests that half of the ‘green claims’ we find on everyday products could be misleading. Faced with this situation, public institutions are planning to introduce rules on net-zero and carbon-neutrality labels and bring some order to the Wild West of unreliable ‘green claims’.
- When: 31 May, 16:00 – 17:30 CEST
- Where: Online
Programme
- Introduction by Gilles Dufrasne – Policy Officer, Carbon Market Watch
Panel discussion:
- Bill Hare – CEO, Climate Analytics; member of the UN High-level group on net-zero
- Christian Holzleitner – Head of Unit for Land Use and Finance for Innovation, Directorate-General for Climate Action, European Commission
- Robert Hoglund – Independent Climate Advisor
- Mélissa Zill – Programme Manager, ECOS
Moderated by Mariam Zaidi
Watch the event here
Organisers: Carbon Market Watch and ECOS are two leading NGO voices in EU policymaking, with specific expertise in the fields of carbon markets and standardisation.
Carbon Neutral* is a partner event of the EU Green Week